Responsive & Mobile Web Development
The Importance Of A Responsive Website
Did you know that Google is now ranking responsive and mobile friendly websites above those that are not? These recent changes, along with the continually updating Google algorithm for search techniques is why it is extremely important to have a responsive website. With the reliance on portable devices such as smartphones, tablets, and small laptops, having a responsive website that functions correctly and looks great on any sized screen is a must.
What many individuals do not know is that this does not require two separate websites - one for mobile and one for desktop. This method is used quite a lot, but it can be a hassle to use, update, and a mobile only website does not have the same capabilities as a responsive website. So, what is the difference between the two?
You may have been browsing on a website on your phone and the site seems to fit well dimensionally on your phone or tablet. However, when it comes time to click on certain item, product, or page, you have difficulty. Many .mobi sites or those that are similar do not account for the user experience. They simply account for the overall look on the website. I cannot tell you how many times I have tried to get to a specific page on my phone, but I am redirected to the homepage of the website. If this is frustrating for you, just think about how frustrating it can be for your clients.
A responsive website is developed to respond accordingly to a variety of sized screens, from small smart phones to large panoramic monitors. As the site is presented smaller, it has been correctly developed to form to its new surroundings. All of the same information is available to clients, and it is extremely easy to access. There is no re-directs to a homepage or a mobile version of the site. Your responsive website design is simply, as the name implies, responsive and adaptive. Sleek, smart design that is catered to the user. A happy user that can easily navigate a website on a phone or tablet is more likely to stay on your website to learn more about your company.
If you are unsure of the status of your website, or you know that you have been using a separate, mobile version of your website, please contact our website developers at Odin Creative to see how we can help push your website into the modern, responsive age!